Consistent, persistent generosity

Seth Godin's words from his marketing blog might resonate with some long-term pastors:

Consistent, persistent generosity

That might be exactly the strategy you need to have an impact on the market.

Consistent as in not stopping to say, "my turn." Persistent as in long-lasting, not as in annoyingly over the top. And with permission, because interacting without delivering anticipated, personal and relevant messages is a waste at best, annoying at worst.

http://sethgodin.typepad.com/seths_blog/2009/10/consistent-persistent-generosity.html